Thursday, August 27, 2020

Navajo Soldiers World War II Code Talkers

Navajo Soldiers World War II Code Talkers World War II had no lack of legends, yet the contention likely would’ve finished on a totally extraordinary note for the United States without the endeavors of the Navajo officers known as Code Talkers. At the beginning of the war, the U.S. gotten itself defenseless against Japanese insight masters who utilized their English-talking warriors to block the messages gave by the U.S. military. Each time the military concocted a code, Japanese knowledge specialists deciphered it. Subsequently, they not just realized which activities U.S. powers would take before they did them yet gave the soldiers sham missions to confound them. To keep the Japanese from blocking resulting messages, the U.S. military grew exceptionally many-sided codes that could take over two hours to unscramble or scramble. This was a long way from an effective method to impart. However, ​World War I veteran Philip Johnston would change that by proposing that the U.S. military build up a code dependent on the Navajo language. A Complex Language World War II didn't check the first run through the U.S. military built up a code dependent on an indigenous language. In World War I, Choctaw speakers filled in as code talkers. Yet, Philip Johnston, a missionary’s child who experienced childhood with the Navajo reservation, realized that a code dependent on the Navajo language would be particularly hard to break. For one, the Navajo language was generally unwritten at that point and numerous words in the language have various implications relying upon setting. When Johnston showed to the Marine Corps how compelling a Navajo-based code would be in foiling insight penetrates, the Marines set out to join Navajos as radio administrators. The Navajo Code being used In 1942, 29 Navajo troopers running in age from 15 to 35 years of age worked together to make the first U.S. military code dependent on their indigenous language. It began with a jargon of around 200 yet significantly increased in amount when World War II finished. The Navajo Code Talkers could pass messages in as not many as 20 seconds. As per the official Navajo Code Talkers site, indigenous words that seemed like military terms in English made up the code. â€Å"The Navajo word for turtle implied ‘tank,’ and a plunge plane was a ‘chicken hawk.’ To enhance those terms, words could be illuminated utilizing Navajo terms alloted to singular letters of the letters in order the determination of the Navajo expression being founded on the primary letter of the Navajo word’s English significance. For example, ‘Wo-La-Chee’ implies ‘ant,’ and would speak to the letter ‘A.’† U.S. Triumphs With Code The code was intricate to the point that not even local Navajo speakers understood it. â€Å"When a Navajo tunes in to us, he thinks about what on the planet we’re talking about,† Keith Little, the late code talker, disclosed to news station My Fox Phoenix in 2011. The code likewise demonstrated one of a kind in light of the fact that the Navajo warriors weren’t permitted to record it once on cutting edges of the war. The fighters worked basically as â€Å"living codes.† During the initial two days of the Battle of Iwo Jima, the code talkers transmitted 800 messages without any missteps. Their endeavors assumed a key job in the U.S. rising up out of the Battle of Iwo Jima just as the clashes of Guadalcanal, Tarawa, Saipan, and Okinawa successfully. â€Å"We spared a great deal of lives†¦, I realize that we did,† Little said. Regarding the Code Talkers The Navajo Code Talkers may have been World War II saints, however the open didn’t acknowledge it on the grounds that the code made by the Navajos stayed a top military mystery for a considerable length of time following the war. At long last in 1968, the military declassified the code, however many accepted that the Navajos didn’t get the distinctions befitting of war legends. In April 2000, Sen. Jeff Bingaman of New Mexico looked to change that when he presented a bill approving the U.S. president to grant gold and silver congressional decorations to the Navajo Code Talkers. In December 2000, the bill became effective. â€Å"It has taken excessively long to appropriately perceive these officers, whose accomplishments have been darkened by twin subtle pretenses and time,† Bingaman said. â€Å"†¦I presented this enactment †to salute these fearless and imaginative Native Americans, to recognize the incredible commitment they made to the Nation during a period of war, and to at long last give them their legitimate spot in history.† Code Talkers Legacy The Navajo Code Talkers’ commitments to the U.S. military during World War II entered mainstream society when the film â€Å"Windtalkers,† featuring Nicolas Cage and Adam Beach, appeared in 2002. In spite of the fact that the film got blended audits, it uncovered an enormous area of people in general to World War II’s Native American legends. The Navajo Code Talkers Foundation, an Arizona philanthropic, additionally capacities to bring issues to light about these capable troopers and observe Native American culture, history and legacy.

Saturday, August 22, 2020

Student Portfolio Assessment Dissertation Example | Topics and Well Written Essays - 1250 words

Understudy Portfolio Assessment - Dissertation Example However, scientists come up short on a concurrence on the segments of tuning in. Different research considers endeavored to offer experimental help (Buck and Tatsuoka, 1998; Kostin, 2004) and hypothetical scientific categorizations Mendelsohn, 1994) for the sub-aptitudes of listening forms. None of these scientific classifications could be thorough and far reaching portrayals of the listening procedure (Buck, 2001). Writing Review The writing checked on in this paper focuses on considers applicable to testing tuning in. Forces (1985) intended to approve the utilization of TOEFL listening tests and researched listening exercises critical to scholarly accomplishment across disciplines. Forces directed overviews to employees, understudies, and confirmation officials at colleges. The study explored the significance of different listening exercises to scholastic achievement and issues with these exercises for local and nonnative speakers. The outcomes might be utilized to check legitimacy of grade employments. The accompanying exercises were appraised as significant in scholarly settings. Distinguishing significant subjects or thoughts Identifying connections among significant thoughts Identifying the subject of a talk Retaining data through note-taking Retrieving data from notes Inferring connections between data Comprehending key jargon Following the verbally expressed method of talk Identifying supporting thoughts and models Several examinations explored the components influencing thing trouble of the TOEFL listening appreciation test. Nissan et al (1995) was the starting examination that explored the upgrade related and thing related highlights that added to thing trouble. They utilized TOEFL discourse things and Equated Delta, a thing trouble file from old style test hypothesis, to anticipate thing trouble. Seventeen free highlights normal in discourse things were chosen as factors. Utilizing 283 TOEFL discourse things, the examination discovered five factors t hat significantly affect the Delta: word recurrence, articulation design, negative in improvement, express/certain data, and job of speakers. Rare jargon was the word that was not on Berger's (1977) list. The articulation design demonstrated that when the subsequent expression was as explanations, the things were fundamentally more troublesome than those that finished in an inquiry. More than one negative in the improvement essentially expanded the mean Delta esteem. The things that necessary test takers to recognize inferred data will in general be more troublesome than those that necessary comprehension of unequivocal data. At the point when the speaker was not an easygoing associate or a cohort, the thing turned out to be altogether progressively troublesome. Regarding the impact of the mixes of those five factors, the examination found that blends of factors had more grounded sway on the thing trouble list than any individual variable. Mixes of three factors, word recurrence, ar ticulation example, and induction, had the best effect on the Delta. This examination was important to distinguish the critical highlights of listening tests that could anticipate thing trouble. In any case, the highlights were chosen dependent on the etymological qualities of writings and things without hypothetical contemplations. Subsequently, the speculation of finding could be constrained with the impact of printed attributes on thing trouble. A few investigations followed their exploration outline. While Nissan et al utilized the things of the

The Energize Insurance in India Essay Example For Students

The Energize Insurance in India Essay For Immediate Release India Insurance Industry Essay Writing Competition Winner Announced Ms Megha Asnani, Business Analyst with Accenture Service Private Limited was pronounced champ of the second India Insurance Industry Essay Writing Competition sorted out by Asia Insurance Review related to the India Rendezvous. Ms Asnanis article on the subject: An Indian Solvency II? stood apart for its creativity and inside and out investigation of the subject. Ms. Asnani will get a money prize of S$5,OOO and she will likewise make an introduction of the triumphant paper at the fifth India Rendezvous in Mumbai on twentieth January 2012. The Energize Insurance in India paper rivalry drew passages from probably the best protection scholars in India and was Judged by a recognized board of top industry experts and led by Mr Yogesh Lohiya, Chairman and Managing Director of GIC Re. Others in the Judging board included: Mr Jan Mumenthaler, Head-Insurance Services Group, Business Risk Department, IFC; Ms Joan Fitzpatrick, CEO, ANZIIF; Mr Michael J Morrissey, President CEO, IS; Mr Dezider Stefunko, Chief, Insurance Unit, UNCTAD; Mr Jawaharlal Upamaka, Editor, IRDA Journal; Mr A K Roy, Head supervisor, GIC Re; Mr K Raghunath, Vice President, Reinsurance, Bharti AXA General Insurance Co; and Mr G V Rao, Chairman CEO, GVR Risk Management Associates. More subtleties at wrww. asiainsurancereview. com For enquiries, it would be ideal if you contact: Asia Insurance Review Ms Ann Tay, DID +65 6224 5583 or email: [emailprotected] com OR Mr Jimmy John, DID +91 98302 46752 or email: [emailprotected] com An Indian Solvency II? Word check : 4552 Megha Asnani Business Analyst Accenture Service Pvt. Ltd. Pune megha. [emailprotected] om megha. [emailprotected] com Years in Insurance 4. A long time Pagel of 18 Insurance is the matter of offering responsibilities of move of hazard to the strategy hold ers. In this manner money related wellbeing of an insurerl is of most extreme significance if it somehow managed to respect its submit ments to approach holders in type of protection strategies or arrangements. In any case, no calamity is in charge of any back up plan consequently it gets significant for the hazard carriers2 to keep their case payin g limit at a lot more elevated levels than its risk, anytime of time. A dissolvability for a back up plan compares to its case paying capacity. A safety net provider is wiped out if its benefits are not satisfactory over obligation) or can't be arranged off in time (illiquidity) to pay the case. The dissolvability of an insurance agency (money related quality) relies principally upon whether adequate specialized stores have been set up for the commitments went into and wh ether the organization has sufficient capital as security. It very well may be depicted by the accompanying formu la: Solvency = Ability to pay the cases of policyholders = (Policyholders resources Policyholders liabilities) In 1970s the existence guarantors of Europe were required to keep up the size of their advantages more than the size of their liabilities by an edge. This edge was known as Solvency Marg in. This edge deals with unforeseen cases that can possibly make a back up plan wiped out along these lines making a cumbersome circumstance for the insurance agency, controller just as the legislature. The dissolvability edge is along these lines planned for forestalling such an emergency. Nowaday s dissolvability edges have become standard in Insurance Industry all around. Indian Solvency Norms In 1994, the Union Ministry of Finance comprised a specialist gathering to detail dissolvability edge prerequisites for Indian insurance agencies. The guidelines of numerous nations before encircling the present guidelines. According to the IRD An (Assets, Liabilities, and Solvency Margin of Insurers) Rules 2000, both life and general protection Insurer here alludes to Direct Insurers and Reinsurers working throughout everyday life and non-life areas Insurers or Reinsurers 2 Page 2 of 18 organizations need to keep up dissolvability edges. Indias dissolvability guideline is a half breed of the I-JK and Canadian standards. The guideline follows the UK model while the controllers admi nistrative fiat to keep up a half additional edge is taken from Canada. This half additional capital cush particle is to ensure that a penetrate is never reached by back up plans or has an exceptionally low likelihood. It additionally nsures that a fake safety net provider is gotten a lot before. As per IRDA (Assets, L capacities and Solvency Margin of Insurers) Regulations, 2000, all insurance agencies are required to keep up the dissolvability proportion of 150% consistently. It additionally commands all safety net providers to document the Statement of Solvency Margin (General Insurers) as on March 31 consistently. In any case, post unwinding of controls on the taxes for the general protection industry, there was a need to moni tor the dissolvability position of all safety net providers at shorter interims. The controller ordered all insurance agencies to record their dissolvability position as toward the finish of each quarter. It was expecte d that the specification would empower insurance agencies to set out their field-tested strategies and be in a situation to meet their capital prerequisites in an opportune way. Difficulties/issues in the current dissolvability standards in India Solvency is a piece of prudential standards and as dangers increment across business sectors, the tackle ncy edge likewise needs to go up extraneously. So as to fulfill the dissolvability edge necessities, organizations need to efficiently develop holds by moving a piece of the overflow to an uncommon save called Solvency Margin Reserve. In any case, moving the overflow w ll bring about a decrease in extra rates proclaimed and make protection ugly opposite other monetary instruments. Along these lines, just a piece of the sum expected to meet dissolvability edge necessities can emerge out of the overflow kept down. The parity necessity must be met by different hotspots for capital, which include: Share capital Free saves in the shareholdersfund Difference between the market worth and book estimation of benefits Page 3 of 18 This combined with the FDI limitations in private back up plans and compulsory lion's share gov ernment shareholding in open safety net providers obliges capital raising and postures huge difficulties for nsurers to keep up 150% dissolvability edges in a quickly developing industry situation. What is Solvency II? Dissolvability II is an European Union (ELI) administrative program to be executed in every one of the 27 Member States, including the I-JK. It presents another, orchestrated EIJ-wide protection administrative system. The enactment replaces 13 existing EIJ protection mandates. The o bJectives of actualizing Solvency II are: Improved customer security: It will guarantee a uniform and upgraded level of policyholder insurance over the ELI. A progressively powerful framework will give policyholders more noteworthy trust in the results of (Re)insurers. Multicultural Education: Piecing Together the Puzz EssayAs ins urers find a way to all the more likely deal with their capital, theyll create increasingly operational information, which thus will empower progressively educated and improved choices. An examination directed by SunGards found that increasingly dynamic associations, regularly huge organizations with more than E25 billion in resources, consider Solvency To be as a genuine chance to make business advantage. They are probably going to submit the board assets to understanding the extent of the work in question and are equipping their kin and procedures likewise. Dissolvability II is a motivating force for the two safety net providers and reinsurers to receive a hazard based administration approach that depends on appropriately estimating and dealing with their dangers. Dissolvability II would break the departmental storehouses as it would require Senior administrators, hazard, actuarial and IT de partments would require to c ooperate to build up the detailing rehearses, the executives reports and other inward MIS fundamental for building a hazard mindful professional workplace consequently giving Page 7 of 18 ctive on different business openings that the organization ought to investigate. As they upgrade their administration structure and improve their detailing guidelines with sculpture reports and open revelation, the business all in all will profit. By execute new hazard the board procedures and frameworks, guarantors will improve their capacity to track and report their introduction to r isk. Asa result, they will be in an a lot more grounded position as they plan for business developmen t, deal with their liquidity and hazard hunger to streamline their arrival on capital stores. To sum up, Solvency II vows to carry more noteworthy straightforwardness to protection ompany tasks alongside more and better data for improved activities and upper hand. By tending to the more extensive ERM issues raised by Solvency II, organizations can limit operational hazard, possibly limit the IT cost base, execute upgraded forms that make a progressively adaptable association thus conceivably bring down their capital necessities. Organizations who soak up the standards and reason for dissolvability II would likewise get upper hand separated from keeping up great money related soundness of the association. Difficulties to actualizing Solvency II standard Data Collection for auspicious hazard appraisals Collation of bookkeeping, chance and actuarial data Systems procedure and information should be smoothed out Solvency II orders will influence monocline safety net providers and advantage the enormous enhanced gatherings as they would profit the advantages of broadening credits. This can dishearten the expert guarantors, for example, Health back up plans. Page 8 of 18 Challenges before IRDA and an Indian Solvency II Initiative The IRDA was established, to ensure the interests of the policyholders, to control, star associated therewith or coincidental thereto. Since opening up of Insurance Industry IRDA keeps on refining t e Indian administrative condition and address India-explicit issues and purposes like 0 Increase protection entrance Extend the protection administrations to provincial regions of nation Improve monetary proficiency Create favorable condition to pull in increasingly new players in advertise. Guidelines for checking acts of neglect and set up frameworks

Friday, August 21, 2020

Attraction and Event Management for Olympics -myassignmenthelp

Question: Examine about theAttraction and Event Management for Olympics. Answer: Occasions can be depicted as open or social events which are arranged inside a setting and are for the most part of significance. The Sochi Olympics organized in 2014 was an occasion that qualifies inside the parameters of an occasion. The coordinators of the Olympic Games occupied with making arrangements for the occasion utilizing the existence cycle model that likewise calculated in its area as a traveler goal. The occasion was moved toward three key stages or patterns of development, development and organizing. The formal organized methodology was significant in making arrangements for effectively arranging the Games. The occasion life cycle is significant in getting ready for occasions and checking on so as to give proposals for enhancements. Each cycle can be expanded into: arrangement (methodology and arranging,), development (showcasing and advancement, structure and improvement) and organizing (execution). Examination of Event Life Cycle Development Stage-The arrangement pattern of the Sochi Olympics began in 2005 when the International Olympic board welcomed offers for facilitating the 2014 games, with the Russian Federation submitting Sochi as the recognized area for facilitating the Olympics. Sochi is around 145 km long and is found along the Black Sea beach front region. It shapes some portion of the Krasno dar district and developed as a wellbeing resort city (Vamling Bo 2013). It has an interesting atmosphere that offers guests the chance to mountain ski and sun-shower simultaneously. A.O (2014) clarifies that the principle motivation behind why it was picked on the grounds that it is fitted in with the geo-political goals of Vladimir Putin. Putin was known to invest a ton of energy in Sochi as his preferred get-away area. He needed to harden his universal authenticity with Sochi as his show-stopper. Another motivation behind why it was picked is on the grounds that it has generally been related with debasement and this was found in the spending that was over-run by 150%.When Sochi got the official affirmation in 2007, the Russian Olympic Committee set out designs for the real readiness of the games. The Sochi Organizing Committee including official drawn from the Federal Agency for Physical Culture and Sports, the Administrators of the city of Sochi and the Russian Olympic body (Muller 2011). This board of trustees was entrusted with giving arranging, conveyance and conclusion under a Soviet-style that was pretentious and inefficient, and planned to soothe national pride. Development stage-The development stage fused the plan and advancement segments of development. This additionally included advertising and advancement of the games. Financing was additionally made sure about through open (4%) and private (96%) investment. The different expenses related with the games totaled $ 55 billion (Ortung 2014). The occasion exaggerated its underlying projection because of debasement in various structures: locales were modified so as to legitimize the additional charges and offering work to companions without any capabilities as contractual workers (A.O 2014). The cost breakdown was in operational and capital expenses for building new settings. Different costs reached out to sports related just as those not identified with sports, for example, foundation improvement The temporary workers work included moving the arena utilized for the 1980 Olympics in Moscow to Sochi. Different structures, for example, the cheap seats and snack bars were likewise moved to Sochi. This was done to spare development costs and was a piece of the defilement procedure. The showcasing and advancement rotated around the official motto Hot. Cool.Yours. This was an improvement of the previous recommendation: Potentially the Most Terrifying Olympics of All Time. The difference in crusade was to pre-empt the negative criticism that would emerge with cases of debasement after the games. This crusade included segments, for example, communicating, sponsorship, ticketing and permitting. The advancement and showcasing was fruitful, creating the most noteworthy incomes at $ 1.2 billion and outperforming past Winter Olympics (Olympic.org 2014). Organizing The games which required more than 6000 competitors was facilitated in various destinations in and close Sochi. The principle Olympic Park was made out of the Bolshoy Ice Dome, Iceberg Skating Palace, Adler Arena and the Shayba Arena. It likewise incorporated the Fisht Stadium which filled in as the scene for the opening and shutting functions (Fitzpatrick 2014). Different towns were developed for the competitors, for example, the Media Village found at the Rosa Khutor resort and the Rosa town in Krasnaya Polyana (Olympic.org 2014). The games were authoritatively opened on the seventh February and shut following fourteen days on the 23rd of that month. The sorting out board guaranteed that any security crises and unanticipated events would be dealt with rapidly with different partners and members. The organizing was not gone to by the pioneers of the US, Germany, the UK and France. This was because of the counter position that was embraced by Russia. The pioneers of the above nations boycotted the initial services as a method of demonstrating their dissatisfaction with the position taken by Russia (Campbell-Dollaghan 2013). Regardless of the developing pressures among Russia and the Ukraine, the Ukrainian president went to the official opening so as to get a private crowd with Putin. Quickly following the end of the winter Olympics, the Paralympics initiated from that point. The Paralympics had a sum of 72 decoration occasions and required in excess of 8000 volunteers to help the competitors taking an interest (Paralympic.org 2014). The games which highlighted included elevated skiing, crosscountry skiing and ice sledge hockey.. Suggestions The principal proposal is with respect to the arrangement phase of the occasion life cycle. Sochi was not the best area to have a winter Olympic because of its atmosphere which is sub-tropical. During the games, it was not cold enough to snow which was a necessity for arranging of certain games (Taylor 2014). For Sochi to have kept drawing in voyagers wanting athleisure, guaranteeing that it has regular climatic condition is significant. For the occupants who are the partners, producing fake snow after the occasion would not have been financially suitable and maintainable. The proposal later on is to utilize an area that has the perfect climatic to guarantee its maintainability as far as climate conditions. The subsequent proposal is pick an area that is progressively secure so as to lessen costs identified with security. Sochi lies in the southern territory of Russia that is inclined to worries over security (Sochi 2014). The US had two warships on backup if there should be an occurrence of any psychological oppressor assault. Sochi couldn't pull in and keep up guests as a vacationer goal later on because of security concerns. Sochi city couldn't give security on the scale seen during the occasion and this makes its maintainability as a future occasions road to be extraordinarily undermined. The proposal is to permit the partners be the essential suppliers of security so as to fabricate certainty of the nearby partners long after the games have finished. The third proposal is to change over a portion of the brandishing offices for use in sports that are ordinarily played in hotter climate. A portion of the offices which needed to utilize fake snow could be utilized for local or national games inside the Russian Federation. This would guarantee that the inhabitants of Sochi are not left with a trinket venture that doesn't include financial worth. The new utilization of the offices would guarantee that the economy that was animated and supported by organizing the Olympics is manageable and increases the value of Sochi as a games the travel industry goal. This would make the occupants own up the offices and keep advertising itself as a games and athleisure vacationer goal. The Sochi Olympic Games was held in 2014 and was the setting for both the winter and Paralympics games. The arrangements of activities that finished in the fruitful organizing included arranging utilizing the occasion life cycle. The arrangement, development and organizing were comprehensively consolidated and executed freely. The arrangement stage included procedure and arranging, while the development considered in planning, advertising and advancement. The organizing was over different locales and a similar setting was utilized for the two occasions. While the occasion was fruitful, a few suggestions could have brought about bringing down the expenses related with the games. During the arrangement stage, recognizing an area that is secure and proper is significant in controlling the costs orderly with organizing an occasion. References A.O, 2014, Why Sochi is incidentally, the ideal spot for winter Olympics, saw 14 September, https://www.economist.com/online journals/business analyst clarifies/2014/02/financial expert clarifies 2 Campbell-Dollaghan, K, 2013, A manual for the Sochi Olympics opening function madness, saw 14 September, https://gizmodo.com/a-manual for the-sochi-olympics-opening-service insanit-1516536624 CNN, 2017, Sochi Winter Olympics Fast Facts, saw 12 September 2017, https://edition.cnn.com/2013/10/14/world/2014-sochi-winter-olympics-quick realities/index.html Fitzpatrick, A 2014, 'All that You Need to Know About The Sochi Olympics Opening Ceremony', Time.com, p. 1. McCarthy, M, 2013, Winter Olympics in the subtropics: simply day off, 12 September 2017, https://www.cnbc.com/2013/12/12/sochi-2014-russian-plans-to-carry snow-to-subtropical-winter-olympics.html Mller, M 2011, 'State dirigisme in megaprojects: administering the 2014 Winter Olympics in Sochi', Environment Planning A, vol. 43, no. 9, pp. 2091-2108. Accessible from: 10.1068/a43284. Muller, M, 2015, After Sochi 2014: expenses and effects of Russias Olympic Games. Eurasian Geography and Economics, volume 55, (issue 6), https://dx.doi.org/10.1080/15387216.2015.1040432 Olympic.org, 2014, Marketing report: Sochi 2014, saw 12 September, https://stillmed.olympic.org/Documents/IOC_Marketing/Sochi_2014/LR_MktReport2014_all_Spreads.pdf Orttung, RW 2014, 'Olimpstroy: Building the So

Blogging SEO Best Tips How to Search Engine Optimize Your Blog

Blogging SEO Best Tips How to Search Engine Optimize Your Blog Last Updated on February 21, 2020Search engine optimization (SEO) is an essential component in the design of any modern website or blog. We are all familiar with search engines and what they do. When we want to find something on the internet, whether it’s a product, service, website, information, whatever, the first place we go is a search engine. Without search engines, navigating the internet would be much more difficult.When you run a query through a search engine, the results are vast. But how does a search engine decide what order the results are returned to you, even though the most relevant results are nearer the top? Have you ever wondered how the search engine decides on the order of the results? The answer is SEO. Disclosure As an independent review site, we get compensated if you purchase through the referral links or coupon codes on this page â€" at no additional cost to you. Dismiss alert You might also like: How to start your own blog What is SEO?SEO refers to t he techniques which websites and blogs use in order to improve their rankings in search results (a higher ranking putting a website nearer the top of the list).Why do you need SEO?If you aren’t investing in SEO and, therefore, aren’t competing for that top spot in the search results list, you are essentially handing the business over to your competitors. You shouldn’t underestimate how much difference in your traffic volume rising just a single place in search results rankings can make.Increased traffic to your blog translates into more revenue. That revenue can come directly through the blog, either from the sale of goods or from some other form of monetization, or it can come indirectly, such as through increased awareness of you and your blog, which leads to a rise in sales or other revenue from elsewhere. In either case, the amount of money that you potentially stand to make back from any investment you make in SEO more than justifies the costs.Speaking of which, there are many different SEO techniques out there. A lot of factors go into results rankings, but some of these are things that you can do yourself for free. To make the most from your of SEO, and to really get competitive, you will probably have to branch out to those more expensive techniques.How do you do SEO?Once you’ve decided to implement an SEO strategy, your first question will naturally be, how do I do it? As we touched on earlier, there are some things that you can do yourself and a lot of data that you can collect that will be useful.For more advanced SEO measures, you will want to approach a professional agency with experience in SEO. If you are in the Coventry or West Midlands area, check out Currant Web for all your SEO Coventry needs.Search engine optimization is essential, so don’t stick it on the “too difficult” pile. Blog design tips How to promote your blog